Scaling Through Automation and Specialization

General Manager Prasanna Naidu said: “We look at automation, personalization, adding technology, embellishments, and competitive pricing as a way of scaling our business. About your question of AI integration into printing – so far there has been limited application, especially in context of designing or automation. For us, what is more important is how to increase profitability and productivity, adapting to smaller runs, improve our sourcing and reduce wastage. About twenty years ago rigid box packaging volumes were not that high, while now the volumes have increased quite significantly, adding to revenue streams.”